CMO for Full-Service Restaurant

Objective

The client, a full-service restaurant, sought to revamp its marketing strategy to increase guest count frequency, attract new customers, and boost top-line sales. They specifically required expertise in profitability enhancement through retargeting. Leap was tasked with finding a qualified Chief Marketing Officer familiar with the industry and capable of driving these goals.

Process

Leap initiated a search targeting professionals with a strong background in customer-driven marketing. Preference was given to candidates with previous experience in the full-service restaurant sector. Leveraging its extensive network, Leap gathered a pool of suitable candidates for client review.

Outcome

The client expressed high satisfaction with Leap's candidate submissions. The search process was smooth, with Leap's exclusive network providing access to top-tier talent tailored to the client's requirements. The hired candidate has facilitated the corporation's rebranding process, signaling a successful start to their marketing overhaul.